Using multi-media in book marketing

In the recent Digital Book Awards, Autonomous Driving from Emerald Publishing picked up two awards – one for the use of multi-media to promote the title and the second was an award for ‘best book’ in the technology category.

We’re starting to see more and more video supporting media for books and it’s proving to improve engagement and discoverability of titles, so in 2019 we’re going to start doing more in the form of supporting interactive marketing for libraries, giving you additional tools to showcase content to students.  We’ll post more details later in the year, but we’re excited.

For now, why not take a peek at the Autonomous Driving title promotion videos to see what award winning multi media for book marketing looks like …

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